Explore how to maximize ROI on existing content by focusing on the elements that bridge the gap between search engine rankings, customer journey, and brand experience. In this 20-min webinar you will learn: The definition of SEO writing and why we use it Three types of User Intent How to bridge the gap between SEO […]
Ecommerce
Understanding Ecommerce Schema on Salesforce Commerce Cloud
Discover which schema and rich results are most beneficial to ecommerce websites. Google reports that pages displayed as rich results get 20%-82% higher click-through rate than a basic search result. We break down the different types of schema, how to organize your data, and best practices to qualify for rich results with Salesforce Commerce Cloud. […]
Optimizing Your Analytics and Tag Management Systems
Having verified data to analyze your digital channels is key to running a successful ecommerce business. Join PixelMEDIA’s Digital Marketing expert, Tanya, as she covers steps to Optimize Your Analytics and Tag Management System. In this 17-min webinar, you will be guided through the following topics: The basics and benefits of Google Analytics Google Tag […]
Get More from Site Search Tuning on Salesforce Commerce Cloud
Enable Visitors to Find Products They Want–Stop Leaving Them In the Dark Let’s face it, that search box with the magnifying glass at the top of your home screen has moved from basic function status to a major customer touchpoint. Users know what they want and expect that search box to deliver it to them, fast. Powerful […]
Commerce Cloud and SEO: How to Maximize Your Ecommerce Investment
Commerce Cloud By Salesforce (formerly Demandware), have allowed leading retail brands to build online sites and give their customers a superior shopping experience from a comprehensive digital platform. Understanding how SEO works within Commerce Cloud is crucial for maximizing the performance of this robust solution and ensuring optimal long-term health for your ecommerce business. If […]
Six Factors That Should Influence Your Choice Of An Ecommerce Platform
Establishing a robust ecommerce presence has become a priority among all B2C and many B2B companies and with good reason. By 2018, it’s expected that online sales in the U.S. will grow to $414 billion, a 57% increase from the actual $263 billion generated in 2013. But despite the optimistic forecast for retailers, executives, marketers, and IT departments […]