Company
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Netcordia™ Turns to PixelMEDIA for a Full-Scale Branding Effort
Network management provider puts firm to the test with short turnaround on multiple projects—including new logo, messaging, collateral, and website.
Portsmouth, NH - 03/12/2007 - PixelMEDIA, Inc., a professional services consultancy focused on internet enablement, today announced an agreement with Netcordia to rebrand the company and develop several supporting solutionsincluding a new website. Netcordia is a leading provider of network management solutions, helping customers proactively solve problems before they have a negative impact on the business.
Founded in 2000, Netcordia and its flagship NetMRI product, in particular, have built significant brand equity over the years. But with recently expanded product offerings, Netcordia felt the time was right to elevate and align the corporate brand and core messaging. This new identity would then be applied to all print and electronic communications. The catch: the new brand had to be developed and launched in just three weeks, in time for the annual sales meeting, with the supporting elements being released shortly thereafter.
I knew we were expecting a lot from PixelMEDIA in a short period of time, said Yama Habibzai, Director of Product Marketing for Netcordia. But I also knew from an earlier experience that they had the talent, resources, and commitment to meet our needs. Drawing from a team of specialists in visual design, content strategy, and user experience, PixelMEDIA delivered a suite of brand assets, including new logos, color scheme, taglines and messaging, presentation templates, website design, collateral, and product interface updates in record timeall to rave reviews from the board, executives, and the sales team.
Our partnership with Netcordia is a great example of doing whatever it takes to help a client achieve their goals, said Thomas Obrey, COO and co-founder of PixelMEDIA. What first started as a branding and website initiative, with an extremely aggressive schedule, has grown into product interface designs, interactive demos, and even tradeshow signagefun stuff. In the end, great companies with great stories and quality products make a successful brand; were simply a conduit to expose and evangelize that brand across all mediums.
About Netcordia
Netcordia offers enterprises, service providers and government agencies simply a better way to manage their networks. Netcordias NetMRI provides the continuous analysis, reporting, and troubleshooting capabilities necessary to manage multivendor networks. This automated solution provides visibility into the network to easily and quickly identify and track issues related to compliance, configuration, performance, security, and IP Telephony which can lead to network instability and service interruption. Netcordia has been recognized as one of the top companies to watch in network management by Network Computing and one of the Fierce15 top emerging companies in IP Telephony by FierceVoIP. www.netcordia.com
About PixelMEDIA, Inc.
PixelMEDIA is an award-winning professional services consultancy focused on Internet enablement. PixelMEDIA provides the strategic, creative, and technical expertise needed to increase revenue opportunities and reduce costs. Founded in 1994, PixelMEDIAs solutions include branding and transactional websites, application and portal design and development, user interface design, multimedia design, hosting, and website management for industry leaders such as Aubuchon Hardware, LogicaCMG, Computer Associates, Nokia, Cbeyond, and Harvey Industries. Find more information about PixelMEDIA at www.pixelmedia.com.