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ECCO expands partnership with PixelMEDIA
Success of Global Shoe Manufacturer’s U.S. eCommerce Site www.eccousa.com has Initiated Launch of ECCO Netherlands Site
Portsmouth, NH - 05/30/2006 - Success begets successand generates notice. The success of eccousa.com has caught the eye of other divisions within the Denmark-based ECCO brand. Partnering with PixelMEDIA, Inc., a full service professional services firm focused on Internet-enablement, ECCO Netherlands launched www.eccoshopping.nl in April 2006. ECCO Canada is set to launch within the year as the third country site PixelMEDIA has created in service to the worlds seventh-largest shoe brand.
What defines success in this partnership? ECCO sets a high bar for their product: innovative flexibility and technology combine to foster comfort and utility. Those qualities also describe both the ECCO website and the agency charged with delivering it. PixelMEDIA helped fellow New Hampshire-based company ECCO USA reinvent their online presence in 2003. The ecommerce solution boasts custom content management tools and innovative backend integration to help the company remain as flexible and responsive as the advanced shoemaking techniques it promotes.
PixelMEDIAs work with ECCO USA positioned them to effectively build ECCOs other country sites. The multi-lingual storefronts leverage the US framework while presenting innovative solutions to each countrys specific challenges. When the Netherlands and Canadian ecommerce stores presented special regulations for payment and shipping, PixelMEDIA tailored technology theyd developed for the US, customizing it for each country website. ECCO Netherlands leverages the shopping cart PixelMEDIA originally designed for ECCO USA, synching with SAP order fulfillment systems. PixelMEDIAs custom front-end content management tools allow ECCO Netherlands to fully engage with their site and manage it to reflect seasonal or country-specific merchandise while automating integration with a global backend inventory management system.
PixelMEDIA has been a key strategic partner in serving our customers, says Barbara Briguglio, Senior Vice President of Operations and Logistics for ECCO USA. Now our country sites outside the US can offer the same advanced features and functionality, tailored to meet their specific needs. Across the globe, were improving service to the ECCO customer.
As PixelMEDIA broadens its impact on the ECCO global brand, it continues to demonstrate the same qualities that make www.eccousa.com work so well: flexibility, innovation, and cutting-edge technology. ECCO USA expects it in their partnerjust as loyal ECCO fans have come to expect in their shoes.
About ECCO
Founded in 1963, ECCO is an international designer and manufacturer of mens, womens, and childrens shoes. Today, ECCO employs more than 9000 people around the world producing more than 12 million pairs of shoes every yearmaking it the seventh largest shoe brand in the world.
About PixelMEDIA
PixelMEDIA is an award-winning professional services consultancy focused on Internet enablement. PixelMEDIA provides the strategic, creative, and technical expertise needed to increase clients revenue opportunities and reduce costs. Founded in 1994, PixelMEDIA offers solutions including branding and transactional websites, application and portal design and development, user interface design, multimedia design, hosting, and website management. PixelMEDIA's customers include industry leaders such as ECCO Shoes, LogicaCMG, Computer Associates, Nokia, Cbeyond, and Nike Bauer Hockey. Find more information about PixelMEDIA at www.pixelmedia.com.