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PixelMEDIA Develops New User Interface for IDeaS Revenue Optimization
IDeaS leverages PixelMEDIA’s expertise in user interface design to create a more user-friendly experience for their customers
Portsmouth, NH - 09/14/2004 - PixelMEDIA, Inc., a full service company offering integrated strategy, design and implementation services for Web, multimedia and IT initiatives, developed a new user interface for the recently released IDeaS Revenue Optimization Solution - V5.
IDeaS Revenue Optimization is a Web-based software solution that provides revenue management to hotels on a global basis. It allows property owners and managers to streamline operations and achieve higher revenue. The product is a breakthrough in its ability to provide value for any property or estate, regardless of size, resources or complexity.
IDeaS, like many of PixelMEDIAs Product User Interface Design clients, wanted to make major enhancements to their customers experience while improving overall product functionality. PixelMEDIA was tapped for their specialized expertise in product usability.
"While we have outstanding development capabilities in house, we really wanted to take the visual design and usability functionality to a much higher level in a short period of time, stated Linda Hatfield, vice president of product management, IDeaS. Previous versions of IDeaS Revenue Optimization provided superior functionality, but it needed an improved navigation system and stimulating look and feel. Our users found they were not getting the full value from the product. Through our partnership with PixelMEDIA we were able to quickly design and develop a usable interface that met the needs of our clients and added value to the product."
According to Thomas Obrey, co-founder, PixelMEDIA, Many engineering teams struggle to balance their technical expertise with a usable design for the end user. There comes a point when they are too close to the development effort to conceptualize a new layout; it is at this point the marketing and engineering teams realize they need to engage an outside vendor with a fresh perspective.
PixelMEDIA utilizes a proven user interface design process that incorporates end users during specific milestones in the design development. This process has proven successful for a number of PixelMEDIAs clientsby utilizing real user data, PixelMEDIA is able to assess how users interact with an application versus how they should be interacting with it.
"Our customers were enthusiastic about participating in this process, said Hatfield. PixelMEDIA's user interface design team made the entire process easy to understand; their experience and expertise helped make this project a huge success.
About IDeaS
Integrated Decisions and Systems, Inc. (IDeaS) is the leading provider of pricing and revenue optimization solutions that deliver measurable revenue increases for any hotel, from budget properties to luxury hotels, including multiple property estates and chains. IDeaS software solutions create compelling value: Guaranteed revenue increases, increased profit margins and enhanced asset valuations. IDeaS primary market focus is the global hospitality industry. The companys clients include some of the most-prestigious companies in the world, including InterContinental Hotels Group, Hyatt International, Hilton International, Mandarin Oriental Hotel Group, Millennium Hotels and Resorts, Moevenpick Hotels and Resorts, Shangri-La, Kempinski Hotels & Resorts, Conrad Hotels, Universal Orlando, Travelodge UK, Steigenberger Hotels and Resorts, The Venetian Resort Hotel Casino, Vail Resorts, Wynn Las Vegas and Gaylord Entertainment properties, such as Gaylord Opryland. The industry leader, IDeaS on average installs its technology at 1 new hotel every day. Headquartered in Minneapolis, Minnesota, IDeaS maintains global technology, support and sales offices in North America, the United Kingdom, Europe, Australia and Asia. For more information, visit www.ideas.com or call +1 952 698 4200.
About PixelMEDIA
PixelMEDIA is an award-winning provider of integrated Internet and IT services that help clients align initiatives with short and long-term business objectives. PixelMEDIA provides the strategic, creative and technical expertise needed to increase revenue opportunities and reduce costs. Founded in 1994, PixelMEDIAs services include custom Web and Application design and development, User Interface design, Flash and multimedia tools, Search Engine services, Content Management, hosting and site management. PixelMEDIA's customers include industry leaders such as Tyco International, ECCO Shoes, CVS/pharmacy, LogicaCMG, MatrixOne, Nokia, Harvey Industries, and Cbeyond Communications.