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PixelMEDIA Develops Unified Web Presence For Chelton Microwave Co.

PixelMEDIA Integrates Information Architecture and Visual Design To Create Cohesive Brand Image For Multiple Divisions

Portsmouth, NH - 08/10/2004 - PixelMEDIA, Inc., a full service company offering integrated strategy, design and implementation services for Web, multimedia and IT initiatives, has successfully developed and launched a new Web branding campaign for Chelton Microwave Co. Chelton Microwave selected PixelMEDIA to integrate its six divisions and parent company into a single, unified corporate identity. By combining information architecture, custom applications, and graphic elements, PixelMEDIA was able to help Chelton Microwave position and project a cohesive company image and message to the global marketplace through a reinvented website, which can be found at www.cheltonmicrowave.com.

"PixelMEDIA worked closely with our executive staff and division leaders to develop an effective Web strategy that met our business needs," said Mark Fournier, director of sales and marketing of Chelton Microwave Co. "Not only does the site present a unified brand, but it enables our divisions to exist in a cohesive environment; which provides us with a huge cost savings."

In an effort to improve corporate-wide knowledge sharing, PixelMEDIA implemented customized content management tools that allow non-technical Chelton employees to update key sections of the corporate site, including press releases and event news, and the companys sales representative locator. Chelton continues to utilize PixelMEDIAs breadth of services including web tracking and reporting, and general IT support. As a result of PixelMEDIAs high-speed hosting and maintenance capabilities, Chelton is now able to save time and money by allowing PixelMEDIA to make Web changes and modifications and, with PixelMEDIAs traffic reports, Chelton is able to make educated decisions about the sites future direction.

"The Chelton success is a classic example of how PixelMEDIA assists our customers in a wide variety of areas, whether its design, application development or other key business functions," said Thomas Obrey, co-founder and COO, PixelMEDIA. "Although there are many companies that are able to provide Web design services, there are few out there that are able to provide the full range of services that we offer our clients on a regular basis."

About Chelton Microwave Co.

Founded in 1994, Chelton Microwave Corporation delivers all classes of microwave components and subsystems, regardless of complexity or application, and is the undisputed leading supplier of many microwave products. Chelton Microwave offers state-of-the-art design, manufacturing and test capabilities in multiple locations across the United States. Chelton Microwave is a U.S. subsidiary of Chelton Ltd, a division of Cobham plc, a publicly traded, U.K. aerospace and defense company with over 60 years experience in avionics, flight operation services and manufacturing. Cobham generates over 1.5 billion (USD) in annual sales, employs over 8,000 people worldwide and maintains principal operations in both the U.K. and the U.S.

About PixelMEDIA

PixelMEDIA is an award-winning provider of integrated Internet and IT services that help clients align initiatives with short and long-term business objectives. PixelMEDIA provides the strategic, creative and technical expertise needed to increase revenue opportunities and reduce costs. Founded in 1994, PixelMEDIAs services include custom Web and Application design and development, User Interface design, Flash and multimedia tools, Search Engine services, Content Management, hosting and site management. PixelMEDIA's customers include industry leaders such as Tyco International, ECCO Shoes, CVS/pharmacy, LogicaCMG, MatrixOne, Nokia, Harvey Industries, and Cbeyond Communications. More information on PixelMEDIA can be found at www.pixelmedia.com.

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