PixelMEDIA Inc.

When Netcordia sought to solidify and grow its market leadership with a significant upgrade of its flagship Network Configuration and Change Management (NCCM) solution, NetMRI, they looked to us for a complete redesign of the user interface. We provided a comprehensive user-centered design strategy along with design and development services that helped Netcordia improve usability and provide a more streamlined experience for new and existing users.

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I’ve been working with a client who came to PixelMEDIA looking for an Information Architect to turn an existing desktop application into a browser-based user experience. They invited us to support their in-house programmers and a third-party visual design company. At the initial project kickoff meeting, it became apparent that the three parties at the table had wildly differing ideas on how the application worked and what the vision for the next version of the product should be.

But it also turned out, that the majority of the client stakeholders were puzzled as to what PixelMEDIA was providing. They didn’t understand what Information Architecture was, and hadn’t even thought about the overall user experience for the product. Yet, they had requested an IA. How odd. (Read More…)