Everyone here at PixelMEDIA understands the frustration felt by people who could not get through to the Great Appliance Exchange website yesterday, April 22. The fact that the program’s funds were exhausted within hours illustrates the excitement and demand that this program generated in so short a time.
At this point, we know that a very attractive offer, a limited window of opportunity, and a first-come, first-served model created a concentrated and intense online queue that quickly overwhelmed the primary website as well as the backup website and phone systems.
PixelMEDIA is working with all involved parties to improve the communication and timing of these attractive offers to implement added measures that will support the peak traffic demands that are generated.
This entry was posted on Friday, April 23rd, 2010 at 9:28 am and is filed under News and events. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.